I did not know what to do, and the movement yes has been equally counterbalanced by no for days.

I have to imagine that Steve Jobs of Apple paid attention to dramatic or subtle semiotic clues that helped him to envision a future that others could not see until later.

What is the role of the one who is researching and observing consumers? How do we -- me, you, client teams, subjects/consumers, recruiters, and final audiences -- affect the research results and process?

Over the 9 days I spent in Iceland, I heard of Odin and Freyr, Thor and Freya, Loki and Balder -- ancient Nordic gods of the Vikings -- using runes.

Although I am a strong believer in the left-brained style of thinking through evaluation and analysis --Jungians call this Logos -- I have used Logos extensively but it has not resulted in any firm decision.

We all had been there recently and spoke of Shanghai's magnificent architecture, its jaw-dropping vastness (even for one such as me who resides in New York City), and the volume of wealth, technology, and contemporariness that surprised me, us, utterly.